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The Psychology of Touch: Why Plastic Card Mailers Get Noticed
In a digital world, getting noticed is harder than ever. Plastic card mailers offer a different kind of connection by combining personalization with the physical experience of touch. Explore how haptics, thoughtful design and useful card communications can make direct mail more memorable.
Sean Huban
Aug 273 min read


Health Plan Welcome Kits: Improve Member Engagement from Day One
Improve member engagement day one with welcome kits
APS Healthcare Team
Aug 52 min read


The Hidden Cost of Holding Card Inventory
Discover why healthcare, PBMs, financial services, and membership organizations are replacing card inventory with secure print-on-demand card printing.
Sean Huban
Jul 222 min read


Healthcare Member Communication Services for Health Plans, TPAs, PBMs, and Providers
Every member communication matters. Whether it's a healthcare ID card, welcome kit, benefit notice, or personalized outreach campaign, every communication should be accurate, secure, and delivered on time. Advanced Personalization Solutions (APS) partners with health plans, Third-Party Administrators (TPAs), Pharmacy Benefit Managers (PBMs), providers, and healthcare organizations to deliver secure healthcare communication services, including healthcare ID cards, personalized
Sean Huban
Jul 161 min read
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